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Orchard Road to get a digital twin: What's needed for it to work?
Marketing Magazine· 46 分鐘前Singapore's shopping district, Orchard Road, is reportedly getting a virtual replica in an attempt to get draw a younger ...
These brands mounted the steps of the Met Gala with fancy trendjacking posts
Marketing Magazine· 47 分鐘前The yearly Met Gala is a big event for fashion lovers and fans of celebrity culture alike. ...
HD Hyundai Marine Solution doubles in South Korea's largest IPO since January 2022
CNBC· 47 分鐘前Shares traded as high as 125,000 South Korean won ($91.55) apiece, representing a 49.88% surge ...
OPPO hands Asia media remit to PHD
Marketing Magazine· 51 分鐘前OPPO has handed its media business for Malaysia, Indonesia, the Philippines, and Bangladesh to media agency PHD. Key duties ...
Nicole Scherzinger makes Singapore her runway in STB campaign
Marketing Magazine· 57 分鐘前Singapore Tourism Board (STB) has partnered renowned artist and former member of The Pussycat ...
Budweiser blends ads into songs for uninterrupted listening experience on Spotify
Marketing Magazine· 1 小時前Brewing company Budweiser is converting songs on Spotify that mention the brand’s name into ...
Study: Content production has increased by 56.7% with the introduction of gen AI
Marketing Magazine· 1 小時前With AI becoming more widespread among consumers and marketers alike, content production has increased by 56.7% since the ...
Meta's new gen AI features aim to make ad creation so much easier
Marketing Magazine· 2 小時前Meta, the parent company of social media platforms Facebook and Instagram, is expanding its ...
AWS to invest SG$12B into Singapore's cloud infrastructure
Marketing Magazine· 2 小時前Amazon Web Services (AWS) plans to invest an additional SG$12 billion into its existing cloud ...
TBWA\Singapore promotes Polly Freeman to group head of data strategy and analytics
Marketing Magazine· 3 小時前TBWAGroup Singapore has promoted Polly Freeman to group head of data strategy and analytics. In her new role, Freeman's ...
