Live 'Shoppertainment': The next big thing in campaigns?
Marketing Magazine· 6 日前‘Shoppertainment’, a blend of eCommerce and entertainment, is the latest thing that brands are ...
The Resilience Factor: How To Overcome Challenges In Uncertain Times
Forbes· 7 日前As the old adage goes, the only constant in life is change. According to Merriam-Webster, resilience is “an ability to recover ...
Forbes EQ BrandVoice: To The Underrepresented Founder, You Are The Problem
Forbes· 7 日前A few weeks ago, I found myself in an open theater–style room that is the centerpiece for the offices of a renowned New ...
Council Post: Purpose Over Profits: The Key To Gen Z And Future Generations
Forbes· 7 日前Jonathan Shroyer is the Chief CX Innovation Officer at Arise Virtual Solutions and has 20 years ...
Grads of Life BrandVoice: Cultivating The Next Generation Of Leaders At Deloitte
Forbes· 7 日前One way Deloitte brings this aspiration to life is through its role as a founding member of ...
Council Post: How Authentic Content Creators Build Social Media Trust
Forbes· 7 日前When mass media advertising was king, brands used the term “endorsement.” The trend skyrocketed ...
The Dark Side Of Authenticity
Forbes· 7 日前Authenticity, defined as the tendency to be true to ourselves (including our values), so as to express ...
Ferragamo appoints K-pop star Jeno Lee as first global male ambassador
Marketing Magazine· 7 日前Luxury fashion brand Ferragamo has revealed K-pop star Jeno Lee as its first global male ...