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Council Post: New TV Advertising Technology Will Transform The 2024 Election
Forbes· 1 日前As the 2024 campaign season ramps up, I believe Connected TV (CTV) is poised to become a ...
Expedia launches first-party data led travel media network
Marketing Magazine· 8 小時前Expedia has launched a new travel media network that leverages first-party travel intent and ...
Council Post: Four Truths About Category Building
Forbes· 7 小時前Having worked in public relations for over four decades (yes, I’m old and remember using a ...
P&G plans to downplay its corporate name in ads during Paris Olympics
Reuters· 15 小時前The move is a step-change for P&G, whose prior Olympics advertising campaigns emphasized the ...
Does ‘Kingdom Of The Planet Of The Apes’ Have An End Credits Scene?
Forbes· 6 日前Kingdom of The Planet of The Apes is the fourth in a series of reboot movies inspired by the ...
Rumble sues Google over digital advertising practices
Reuters· 1 日前... the tech giant has engaged in anticompetitive practices across its digital advertising ... ...
Rosalía Is the New Global Ambassador for Dior and Face of the Lady Dior Campaign
HYPEBEAST· 1 小時前Global Spanish artist Rosalía has been officially announced as Dior‘s latest global ambassador. ...
Billionaire Pony Ma’s Almost $8 Billion Wealth Gain Has Room To Grow
Forbes· 7 小時前Pony Ma, chairman of Tencent Holdings, has boosted his wealth by almost $8 billion this year as ...
Council Post: Navigating The Future Of Attribution: Beyond Third-Party Cookies
Forbes· 2 日前Third-party cookies have long been used by advertisers to target and track internet users’ ...
Media companies look to woo advertisers as spending shifts to digital
CNBC· 2 日前The Hollywood writers and actors strikes are over, meaning Upfronts will likely be star-studded ...
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