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Could Netflix's decision to stop reporting subscriber numbers hurt advertisers?
Marketing Magazine· 5 小時前Streaming giant Netflix said it will stop reporting quarterly membership numbers and average ...
Interview: National Art's Council's deputy CEO on marketing the arts to the modern consumer
Marketing Magazine· 5 小時前When it comes to marketing the arts to the modern, Singaporean consumer, it is essential to ...
Netflix to stop reporting subscriber tally as streaming wars cool
Reuters· 6 小時前, opens new tab on Thursday unexpectedly announced that it will stop reporting subscriber numbers each quarter, a decision ...
TikTok Lite for dummies: 101 on the spinoff app the EU is investigating
Marketing Magazine· 6 小時前This week, the EU gave TikTok just 24 hours to come up with a risk assessment specifically on TikTok Lite, a spinoff app ...
UK regulator says Google's ad-privacy changes fall short, WSJ reports
Reuters· 6 小時前, opens new tab proposed replacements for cookies need to do more to protect consumer privacy, ...
Lawmakers question economic benefits of inviting overseas KOLs to HK
Marketing Magazine· 6 小時前Hong Kong Tourism Board (HKTB)'s initiative to invite overseas influencers and celebrities ...
Exclusive | Google’s Ad-Privacy Changes Fall Short, U.K. Regulator Says in Internal Documents
The Wall Street Journal· 7 小時前The Information Commissioner’s Office said in a draft report that Google’s proposed ...
Hyundai pauses ads on X over brand safety issues
Reuters· 9 小時前, opens new tab said on Friday that it had paused advertising on X, formerly known as Twitter, ...
Netflix forces Wall Street to focus on profit and revenue with decision to stop reporting ...
CNBC· 12 小時前Netflix said Thursday it will no longer report quarterly membership numbers and average revenue ...
Netflix earnings are about to hit the Street. Here’s what traders need to know
CNBC· 16 小時前The unofficial start of the first-quarter reporting season for technology giants begins with ...