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Council Post: The Secret Sauce Of Strategy: Eight Steps Of Segmentation
Forbes· 1 日前Marc Emmer is president of Optimize Inc. and an author, speaker and consultant specializing in ...
Council Post: IAB Tech Lab's Data Clean Room Standards And Their Impact On AdTech
Forbes· 1 日前Every third business was using a data clean room (DCR) in 2023, and 87% of executives expected ...
Harness snags Split.io as it goes all in on feature flags and experiments
TechCrunch· 7 日前DevOps startup Harness has shown itself to be an ambitious company, building a broad platform ...
Let Ad Campaigns ‘Breathe’—Over Optimization Can Suffocate Results
Forbes· 2 日前Like any good marketer you will always be testing and tinkering with your ad campaigns to ...