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Council Post: A Practical Guide To Implementing Brand Messaging In Large Organizations
Forbes· 17 小時前Implementing a new brand identity in a large organization presents a unique set of challenges. ...
Classic football brand Umbro is relaunching as the hardest streetwear brand of the year | ...
Goal.com· 11 小時前When you think classic football shirts, immediately the mind drifts to Umbro, who have been ...
LME brand approval cements Indonesian nickel ascendancy
Reuters· 7 小時前The London Metal Exchange (LME) has approved the listing of the first ever Indonesian brand of ...
Cadillac's new Optiq EV is designed to hook young hipsters
TechCrunch· 5 小時前Cadillac may seem a bit too traditional to hang its driving cap on EVs. The latest is the 2025 ...
Store Brands Are Filling Up More of Your Shopping Cart
The Wall Street Journal· 12 小時前Consumers’ efforts to cut their food spending have boosted lower-cost private-label brands.
Why The Difference Between ‘Creator’ And ‘Influencer’ Matters To Brands
Forbes· 17 小時前“The way we always thought about it, we think ‘creator’ is a bigger bucket,” said Austin ...
How Three Companies Are Raising Their Brand Profile By Podcasting
Forbes· 17 小時前Today, business marketing is digital, and one of the most effective ways of boosting brand reco ...
How Abercrombie Has Grown From Just Being a Teen Brand
Bloomberg· 2 小時前Fran Horowitz, Abercrombie & Fitch CEO says the brand has grown up from being just a brand< ...
Chanel Holds As Luxury’s Number Two Brand, But Hermès Is Gaining Ground
Forbes· 17 小時前Chanel still has a way to go to catch up to LVMH’s $45.8 billion (€42.2 billion) fashion and ...
Smart reaches 100,000th vehicle milestone
China Daily· 9 小時前Electric car brand smart Automobile, a joint venture between Mercedes and Geely, saw its 100,000th vehicle ...