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Iris Singapore picks new chief strategy officer
Marketing Magazine· 21 小時前Global creative network Iris has picked Shea Warnes (pictured) as its new chief strategy officer of Iris Singapore. In his ...
UN Secretary-General calls on ad industry to stop working with fossil fuel companies
Marketing Magazine· 5 日前UN secretary-general António Guterres has called on the ad and PR industry to stop acting as ...
Whatsapp introduces first AI-driven ad targeting program for businesses
Marketing Magazine· 4 日前WhatsApp is getting its first dose of AI as parent company Meta integrates the first AI-driven ...
Iconic SG ice-cream bikes get a Mad Max makeover
Marketing Magazine· 6 日前... ice-cream from a Mad Max bike? Warner Bros., in collaboration with Havas Play, brought the ...
The Original Beverage picks new creative partner
Marketing Magazine· 6 日前Malaysian soda brand The Original Beverage has picked Chariot Agency as its new creative ...
NP Digital acquires SearchGuru in APAC expansion move
Marketing Magazine· 7 日前Performance marketing agency NP Digital has acquired digital agency Search Guru. The acquisitio ...
Singapore's CPF hands social media remit to new agencies
Marketing Magazine· 6 日前Fund Board (CPF) has handed its social media remit to Wild Advertising and Marketing and ...
Crystal Jade's char siew promotion draws flak: How to use humour in marketing effectively
Marketing Magazine· 6 日前s Day char siew promotion that called for parents to recite a Cantonese phrase, "saang gau ...
Havas SG names Kenny Yap as chief operating officer of Havas Play
Marketing Magazine· 5 日前Havas Singapore has promoted Kenny Yap (pictured) to chief operating officer of Havas Play, a specialised division within ...
Press play: Lullaboy crashes weddings in the name of love
Marketing Magazine· 4 日前The decision to switch his artist's name was a matter of branding for the 27-year-old ...